You're browsing a web page and suddenly on the right side an ad appears for razors. And yet, you just picked on a pack at the store a few days ago.
True.... you were looking at ordering online at Harrys and Dollar Shave Club but decided on buying a pack locally.
But why are you seeing an advertisement on what you were looking at a few days ago? Is Google reading your mind?
It's called 'Ad Tracking' and, long story short, Google keeps track of your browsing habits very closely.
And this is all for marketing purposes.
Don't want Google snooping into your browsing habits? Here's how you can disable it. All it takes is one click of the mouse and 'Ad Tracking' is disabled.
1. On your browser log into your Google account if your not already logged in.
2. In the address bar type in https://adssettings.google.com/authenticated
(Note: if you click 'More Options', you'll get a check box allowing Google to use your browsing activity to personalize ads on websites. It's easier just to turn off Ad Personalization altogether)
3. Click the switch to turn off Ad Personalization.
When you turn off Ad Personalization, you'll get a pop-up window essentially asking if you're sure you really want to do this?
Click 'Turn Off'
And that's it.
Turning off Ad Personalization gives a certain level of privacy knowing that Google isn't keeping track of your browsing activities.
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